Tuesday, January 18, 2011
Seeking Investors?
When you look at your company as something other than that which supports your lifestyle (money to pay your personal bills, status in the community, flexibility, etc.), you treat it differently. You treat it less like an extension of you. You treat it with more respect.
So here are the key ways you need to view your business as:
1. A marketable asset - see comments above.
2. A source of long-term wealth.
3. A creator of jobs.
4. A source of investment income for yourself and others who believe, also known as investors 20, 50 or 100+ jobs, your company may be eligible for local, regional, or state financing tied to job creation. These are given in the form of grants or low-interest loans (bonds, etc.)
Note to #3. If your company will use investment funds to propel growth that creates
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