Sunday, August 30, 2015

Free Online Marketing Event: September 2, 2015

Marketo online marketing event
This marketing event is online, no need to physically be there!
[FREE Live Online Event] Marketing Nation Online | 30,000 Marketers, 25+ Sessions, 1 Amazing Online Conference | Register Now for September 2

Ready for the year's most innovative online conference for marketers? Don’t miss the chance to join Marketo on Wednesday, September 2nd from 9:30am - 1:00pm PT for Marketing Nation Online 2015! Recordings will be available for replay only for those who register, so don’t wait!

Click here to find out more:

Here's a sneak peek of the exciting agenda at Marketing Nation Online this year:

- Learn from over 25 of the brightest minds in the industry
- Participate in four different tracks to hear best practices
- Get insight into the next era of marketing
- Take away the latest learnings to share with your team

Log in right from your desk and join an international community of marketers sharing ideas and inspiration! Don’t miss out, register early here:

Questions? Send an email to 

Here’s to your success,
Mike Crosson
Moderator and Publisher
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Monday, August 24, 2015

Investing Basics for Novices

Investing provides the funds to aid your financial health.
Money is the foundation of your financial health! Investing provides money / passive funds.
This article is targeted to new, start-up business owners and newby investors. It is in response to a journalist question on the subject. This is NOT an article dedicated to the business owner perspective. For those, you must read my Cash for Impact ( blog or the The Funding Is Out There! ( blog. 

Use Your 401K!

Invest as much as you can in your 401K. If you are in the 25% tax bracket, your $1,000 contribution will only reduce your net take home pay by $750 because you saved 25% in taxes via your pre-tax 401K contribution. (I often share this tidbit with recent graduates in their first decent-paying job. They are always amazed by this when I do the math for them.)

Buy a house.

If you intend to stay in your city for a while and you make a high income, buy a house. I moved every 2-3 years for the first 10 years of my career but I bought a house in every city I lived in (except when I lived overseas!). There are plenty of first time homebuyer programs out there so you can get by with 5% or lower downpayments. You can sell the house when you move or rent it out. This practice enabled me to build my net worth quickly. In addition, I know other young homeowners who had roommates. Those roommates allowed those homeowners to pay off their houses in 8-10 years, instead of 30. (As an engineer at Honda, three of my fellow engineers, all male, did this after buying their first home at 21-23 years of age. I think young guys room together more often than young women but I may be wrong.)

Utilize the stock market.

If you want to invest in the stock market, invest in index funds until you determine what companies you want to invest in and gain familiarity with “direct” investing. I read Bogle’s book (and 15 other books) on investing in my first two years investing in the stock market. Index funds have MUCH lower fees, few if any hidden fees, and these track the market index. Rarely does a mutual fund manager beat the market index over extended time periods (i.e., 15 years or more).
Before you commit to investing significant funds in individual stocks (no specified dollar amount - whatever is significant to you), set up portfolios on Yahoo finance and track your performance. Do this for 6 months. It’s better to lose fake money while you become more comfortable with investing than to lose real money!


Remember, I am NOT an investment advisor. This article is meant solely for instructional purposes , to get you started with investing. You can move as fast or as slow as you are comfortable, but the point is to take some action now. Investing increases your net worth, which provides you with the financial security to help you take the leap into business ownership. Later, as a successful business owner, you will need to pull money out of the business to avoid having all your net worth tied up in the business. This article is one way to start on the road to all this!
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Thursday, August 6, 2015

Podcast: Kemi Egan speaks with Tiffany C. Wright

Kemi Egan speaks with Tiffany C. Wright
Join me, Tiffany C. Wright, in a podcast hosted by Kemi Egan of Freedom Academies. According to the Freedom Academies web site, "Freedom Academies was created for you.  We have created a community of entrepreneurs building ethical, sustainable and substantial wealth in the FAST LANE using the latest wealth creation, business growth and real estate investing strategies."

Kemi and I spoke for over 45 minutes regarding financing your business, operating your business, and growing it to the point that is suitable for you as a business owner. Here is an excerpt from the podcast description: "Over the last seven years, Tiffany has helped small companies obtain over $40 million in financing and a similar sum in contracts and purchase orders, first as a small business advisor then as an interim CFO and COO."

To listen to the podcast, go to:
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