Gross Margin and Gross Margin Calculation Explained: Video

By: Small Business Finance Forum on 11:00 AM

Understanding what gross  margin is and how to calculate is critical for both pricing determination and profitability. For new business owners who often start a business focused on their craft instead of on the financing or financials, it is very important to master this concept before you begin selling products.

To help you understand gross margin, here is a video that explains the concept in straightforward terms and uses simple calculations on a white board for illustrative purposes.

Gross Margin - Video

Here is the description provided by YouTube: "Understanding the financial end of your business is crucial to your business success. In this video Bob helps you understand the difference between "gross margin" and "gross margin percentage"."